About Bullseye Brace

Bullseye Brace designs, makes and sells orthopedic bracing and support products. We focus niche products that reduce pain and target unmet market needs.

The Bullseye Wrist Band addresses the problem of ulnar-sided wrist pain, a common condition, in a way that no other product on the market does – and much more effectively. Ulnar-sided wrist pain has been referred to as “the low back pain of the wrist” due to the high incidence of pain in this area and chronic problems which are often unresponsive to surgical interventions. Current braces for ulnar-sided wrist pain are ineffective and can often actually increase pain.

The Bullseye Wrist Band provides therapeutic treatment of ulnar-sided wrist pain, including TFCC injuries and other distal radioulnar joint injuries, through controlled compression and stabilization. The product’s unique silicone ring allows effective compression without creating a ‘tourniquet effect.’

Meet the Team

Jeff Stearns


With 25 years’ product design experience, and a true flair for design, Jeff is an expert in creating innovative solutions for enhanced comfort, better anatomical fit, and improved function in spine, wrist, ankle and knee orthopedic bracing products. Jeff has designed innovative products for Bissell Healthcare (Sammons Preston), Lenox Hill, Biomet EBI, Allard USA and many others. Jeff co-founded Wellgate Products, the first orthopedic bracing line for women.

As Chief Creative Officer, Jeff continually challenges the Bullseye Brace team to strive for quantum leaps in our creative thinking and vision. He has the unique and valuable ability to both ‘think big’ and arrive at real and effective solutions. Jeff’s practical experience in design for manufacture, vendor sourcing & relationships, logistics, FDA regulatory requirements, patents, and management are invaluable assets for HMEi and our clients.

Jeff’s executive responsibilities include managing design engineering, regulatory, and manufacturing people and processes as well as overall strategy for Bullseye.

Doug Hudiburg


Doug is a product creation and management expert with over 28 years of sales, marketing, entrepreneurial, and executive experience in wide array of roles including medical device and early stage business development. Doug has proficiency in all aspects of the marketing mix including product development, product management, product positioning, marketing communications, branding, strategy, direct marketing, and sales. He has led product management teams, led business units, led product development teams, built several businesses from scratch and collaborated with major healthcare companies.

He has developed, launched, and managed thousands of healthcare products including those that are applied outside the body (orthopedic braces & supports, continuous positive airway machines (CPAP), orthopedic casting material, external fixation devices, ergonomic devices) and that are implanted in the body (total shoulder replacements, shoulder fracture fixation devices, minimally-invasive total knee replacement).

Doug’s executive responsibilities for Bullseye Brace include strategic planning, product management, marketing communications, business development, product pipeline management, and all commercial elements of the business.

Kirk Turner, OTR, CHT


Kirk Turner OTR, CHT graduated in 1994 with a BS in Occupational Therapy from the University of Tennessee. After graduation, he completed a hand internship at Vanderbilt University, followed by employment as a hand therapist at Johns Hopkins University Hospital. Kirk is currently the Director of Hand Therapy at Lakeshore Bone and Joint Institute in Chesterton, Indiana and lectures internationally on upper extremity topics.

Amy Turner, MHPE, OTR, CHT


Amy Turner MHPE, OTR, CHT graduated in 1994 with her BS in OT from the University of Tennessee, Memphis. After graduation, she worked in Washington D.C. and Bethesda, Maryland for the National Rehabilitation Hospital, developing a hand therapy program while working closely with local hand surgeons. Following her passion for hand therapy, Amy moved to Indiana to join the prestigious, Indiana Hand Center in Indianapolis. During her time at The Indiana Hand Center, she was fortunate enough to lecture at Hand Care and was a contributing author for The Diagnosis and Treatment Manual for Physicians and Therapists. Throughout her twenty-two-year career, Amy has lectured extensively throughout the U.S. and Guatemala on various topics including wrist pathology, functional casting, sensory testing, shoulder dysfunction, and treatment of the stiff hand. Amy received her Masters in Health Professions Education from the University of Illinois, Chicago in 2007. Since then she has devoted much of her time to serving the people of Guatemala through her work with the Guatemala Healing Hands Foundation (GHHF). She has presented numerous times at the International Conference and Workshops provided by GHHF in collaboration with The American Association for Hand Surgery and The Hand Surgery Endowment. Amy continues to work full-time for Lakeshore Bone and Joint Institute as a supervising hand therapist in Portage, Indiana